{"id":2991,"date":"2022-07-31T08:13:26","date_gmt":"2022-07-31T08:13:26","guid":{"rendered":"https:\/\/www.worldaba.org.cn\/?p=2991"},"modified":"2022-07-31T08:18:29","modified_gmt":"2022-07-31T08:18:29","slug":"grasp-market-changes-to-fuel-consumptions","status":"publish","type":"post","link":"http:\/\/www.worldaba.org.cn\/index.php\/2022\/07\/31\/grasp-market-changes-to-fuel-consumptions\/","title":{"rendered":"\u628a\u63e1\u5e02\u573a\u53d8\u5316\u63a8\u52a8\u6d88\u8d39\u589e\u957f Grasp Market Changes to Fuel Consumptions"},"content":{"rendered":"

\u8fdb\u5165\u540e\u75ab\u60c5\u65f6\u4ee3\uff0c\u6269\u5927\u6295\u8d44\u3001\u6d88\u8d39\u3001\u51c0\u51fa\u53e3\uff0c\u63a8\u8fdb\u7ecf\u6d4e\u590d\u82cf\u662f\u5404\u884c\u4e1a\u534f\u4f1a\u7684\u4e3b\u7ebf\u5de5\u4f5c\u3002\u6d88\u8d39\u662f\u4e09\u67b6\u9a6c\u8f66\u7684\u91cd\u8981\u529b\u91cf\uff0c\u76ee\u524d\u6b63\u662f\u9152\u6d88\u8d39\u529b\u91cf\u7684\u589e\u957f\u671f\uff0c\u52a9\u529b\u6d88\u8d39\u589e\u957f\u662f\u5f53\u524d\u5de5\u4f5c\u7684\u91cd\u70b9\u3002\u5206\u6790\u5f53\u524d\u9152\u7c7b\u6d88\u8d39\u5e02\u573a\uff0c\u6709\u56db\u4e2a\u65b9\u9762\u7684\u53d8\u5316\u3002<\/p>\n

Expansion\u00a0in investment, consumption and net export as well as economic recovery has been prioritized by many businesses and organizations in the post-pandemic period. Given the situation where there is a good potential for growth in alcoholic products, consumption has become one of the three major driving forces for the alcoholic drinks market. The analysis on the current market of alcoholic drinks has categorized the changes found into four aspects.<\/p>\n

\u9152\u7c7b\u5e02\u573a\u6b63\u5728\u9010\u6e10\u5347\u7ea7\uff0c\u5411\u4f18\u8d28\u4ea7\u54c1\u9700\u6c42\u8f6c\u578b\u53d8\u5316\u3002\u4f18\u8d28\u54c1\u724c\u4e0d\u65ad\u5f15\u9886\u6d88\u8d39\uff0c\u5e26\u52a8\u751f\u4ea7\u6d88\u8d39\u51fa\u73b0\u65b0\u53d8\u5316\u3002\u5982\u6cf8\u5dde\u8001\u7a96\u6295\u5165\u767e\u4ebf\u6280\u6539\u8d44\u91d1\uff0c\u89e3\u51b3\u9ad8\u7aef\u9152\u4ea7\u80fd\u95ee\u9898\uff0c\u6ee1\u8db3\u6d88\u8d39\u589e\u957f\u9700\u8981\u3002\u8d35\u5dde\u8305\u53f0\u9547\u5728\u653f\u5e9c\u63a8\u52a8\u4e0b\uff0c\u52a0\u5927\u7a91\u5751\u57fa\u7840\u6280\u672f\u6539\u9020\uff0c\u63d0\u5347\u9ad8\u7aef\u9152\u4ea7\u54c1\u8d28\u91cf\u7b49\u3002<\/p>\n

First, as the market is continuing to evolve, it is also targeting at much better and more premium products. Successful brands take a head start on consumption, bringing new changes. Luzhou Lao Jiao, a Chinese baijiu producer, has invested around RMB 10 bn, to add to its capacity for higher-end products, in an effort to meet the continuing demand for its alcoholic products. With the help of the government, the Moutai Town in Guizhou is enhancing its technological transformation so as to further improve the quality of its high-end products.<\/p>\n

\"\"<\/a><\/p>\n

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Second, channels, both online and offline, are becoming more internet-based. Rapid updates have been found in traditional circulation channels, retailing platforms, business operation, supply-chain management and IT services. BaiChuan and Taishan, two distributors of alcoholic drinks, have comprehensively integrated their resources of both upstream and downstream, to raise their market shares. COFCO W&W International, a company specialized in importing international alcoholic beverages, has come up with its Version 3.0 to encourage variations for its retailers to offer precise services for different customer needs.<\/p>\n

\u8425\u9500\u7269\u6d41\u4ed3\u50a8\u9500\u552e\u5168\u73af\u8282\uff0c\u5411\u6570\u5b57\u5316\u65b9\u5411\u8f6c\u578b\u53d8\u5316\u3002\u6570\u5b57\u6280\u672f\u5e26\u6765\u533a\u5757\u94fe\u3001\u6570\u5b57\u9152\u8bc1\u3001\u626b\u63cf\u7535\u5b50\u8bfb\u5199\u7b49\u6280\u672f\uff0c\u4f7f\u9152\u4ea7\u54c1\u9632\u4f2a\u8ffd\u6eaf\u5b9e\u73b0\u4f4e\u6210\u672c\u3002\u8305\u53f0\u9632\u4f2a\u8bfb\u5199\u7cfb\u7edf\uff0c\u4e94\u7cae\u6db2\u6570\u5b57\u9152\u8bc1\uff0c\u63d0\u4f9b\u4e86\u9152\u4ea7\u54c1\u6d41\u901a\u7684\u5168\u8fc7\u7a0b\u7ba1\u7406\uff0c\u63a8\u52a8\u4e86\u667a\u6167\u8305\u53f0\uff0c\u6570\u5b57\u4e94\u7cae\u5411ICT\u9886\u57df\u8f6c\u578b\u53d1\u5c55\u7b49\u3002<\/p>\n

Third, a whole supply chain including marketing, logistics and selling is becoming more digitalized. Technologies like block-chain, digital certification, scanning, read-write that come with digitalization have made it\u00a0easier for a more economical traceability. Moutai\u2019s counterfeiting read-write technology and the digital certification of WULIANGYE offer a holistic process management during product circulation, which put intelligent Moutai and Digital WULIANGYE towards an ICT-based track of development.\"\"<\/a><\/p>\n

\u9152\u6d88\u8d39\u5e02\u573a\u9700\u6c42\uff0c\u5411\u6d77\u5185\u540c\u6b65\u8f6c\u578b\u589e\u957f\u53d8\u5316\u3002\u65b0\u4e00\u8f6e\u9ad8\u6c34\u5e73\u5f00\u653e\uff0c\u6784\u5efa\u4e86\u65b0\u201c\u53cc\u5faa\u73af\u201d\u3002\u4e2d\u56fd\u9152\u4e1a\u5916\u8d38\u6cd5\u89c4\u3001\u76d1\u7ba1\u4f53\u5236\u3001\u8d28\u91cf\u6807\u51c6\u3001\u68c0\u9a8c\u68c0\u75ab\u3001\u8ba4\u8bc1\u8ba4\u53ef\u3002\u63a8\u8fdb\u4e86\u9152\u7684\u540c\u7ebf\u3001\u540c\u6807\u3001\u540c\u8d28\u3002\u4e2d\u56fd\u8305\u53f0\u5728\u5168\u7403\u6570\u5341\u4e2a\u56fd\u5bb6\u8bbe\u7acb\u4e13\u8425\u5e97\uff1b\u4e1c\u4eac\u4e94\u7cae\u6db2\u5927\u9152\u5bb6\u5f00\u4e1a\u7b49\uff0c\u63d0\u901f\u4e86\u201c\u53cc\u5faa\u73af\u201d\u4e2d\u7684\u5916\u5faa\u73af\uff0c\u63a8\u8fdb\u4e86\u4e2d\u56fd\u9152\u6d77\u5185\u5916\u5e02\u573a\u7684\u540c\u6b65\u589e\u957f\u3002<\/p>\n

Fourth, the baijiu market is expanding both at home and abroad. A new round\u00a0of high level of opening is underway, and a new \u201cdual circulation\u201d development pattern is being constructed. China\u2019s foreign trade regulations, regulatory systems, quality standards and inspection and quarantine system as well as certification and accreditation have jointly facilitated to provide a solid guarantee for a unified production line, high standards and quality. China\u2019s Maotai Group has set up franchised shops in dozens of countries around the world, one of which, the WULIANGYE Restaurant, opened in Tokyo, is marked as a speed-up for the outer loop of the \u201cdual cycle\u201d.<\/p>\n

\u9762\u5bf9\u9152\u7c7b\u6d88\u8d39\u8fd9\u4e9b\u65b9\u9762\u7684\u8f6c\u578b\u53d1\u5c55\u53d8\u5316\uff0c\u6211\u4eec\u8981\u987a\u52bf\u800c\u4e3a\uff0c\u4e0d\u65ad\u6269\u5927\u6d88\u8d39\uff0c\u63a8\u52a8\u6d88\u8d39\u5347\u7ea7\uff0c\u52a9\u529b\u7ecf\u6d4e\u589e\u957f\u3002<\/p>\n

In the face of the transformation, progress and changes in the consumption of alcoholic products, we need to catch up with this trend to expand consumer demand and promote consumption upgrading to help facilitating economic growth.<\/p>\n

\"\"<\/a><\/p>\n

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While focusing on a high-end quality of alcoholic products, we also dedicated to raising people\u2019s awareness to the taste of baijiu culture. Our\u00a0research showed that baijiu is both a material and spiritual product. As a spiritual product, baijiu is the combination of culture and art. Baijiu culture is embodied in the technologies used to produce baijiu, while the art of baijiu is characterized by its production process and historical heritage, as well as the modern technologies, fitness and consumption related to baijiu. It is necessary for us to increase research, publicity and promotion in these areas for continuous innovation through inheriting historical heritages and updating, to innovate our researches, expand research areas and deepen integration as well as to seek new knowledge. For enriching people\u2019s spiritual life and promote health, we encourage enlarging the consumption of alcoholic products, with which we can also promote the economic growth.<\/p>\n

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Next, we call for an establishment of cloud services to cater to the needs posed by the internet-based transformation of alcoholic product services. Our studies suggest that there is a vast room to create value through consumer services. With improving living standards comes higher service needs, namely, personalized services, precise and instant services, and point-to-point services. The appearance of Meituan, a takeaway-service company, and other delivery services allow us to see a broader space for further growth. Given that, it is advisable for us to start with infrastructure construction and take a good advantage of \u201cboth hands\u201d\u2014the government\u00a0and the market. The market provides us with value judgements and guidance, with\u00a0the government pooling resources of all sides for accomplishing large undertakings, to achieve an internet-based transformation of alcoholic product services, to achieve an increase in the value and consumption upgrading so as to better meet people\u2019s growing needs for consumer services, and to expand consumption and promote economic growth.<\/p>\n

\"\"<\/a><\/p>\n

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Further, we need to give a full play to the knowledge factors to improve the value of alcoholic products. Through studies we have found that the knowledge factor, compared to other factors, features a non-dissipation quality, superimposable quality, infinite appreciation and lightweight quality, and it is on this basis that digital technology has come into being. Based on improved and upgraded digital technologies, we can offer new technologies for the consumption of alcoholic products through integration and investments, to fuel the economic growth on a digitalization basis through expanded consumptions.<\/p>\n

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Finally, we need to pay more attention to the export of alcoholic products while expanding domestic demand. In the post-pandemic era, people are getting to be more aware of their physical and mental health, leading to a higher level of consuming behaviors. Our research shows that Chinese baijiu, one of the top three distilled spirits in the world, has been well received by many countries. Meanwhile, we should continue to focus on product packaging to meet the cultural customs of different countries, enriching product specifications and categories to meet the preferences of different consumers around the world, improving marketing techniques and tools to meet the needs of the international market, and expanding the scale of exports to promote economic growth.<\/p>\n

 <\/p>\n

 <\/p>\n

\u4e3b\u7f16\uff1a\u9648\u6cfd\u660e\u535a\u58eb<\/p>\n

Chief Editor: Dr. Chen Zeming<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

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